Keith West (born 6 December 1943 in Dagenham, Essex, England[1] as Keith Alan Hopkins[2]) was the lead singer of Tomorrow, a 1960s psychedelic rock band.[3] West composed most of the band’s songs (duly credited to Keith Hopkins). Despite critical acclaim and support from DJ John Peel, who featured them on his “Perfumed Garden” BBC Radio 1 show, the band was not a great financial success.

In 1964 West became lead singer of “In Crowd” a rock band from London, which renamed in “Tomorrow” later. Member of the Band was the guitarist Steve Howe (later “Yes”). 1967 he became acquainted with Mark Wirtz, a producer who already created the instrumental title “A Touch of Velvet, a Sting of Brass” (1965). Later on the melody became theme song for the German music TV show “Beat-Club” and “Musikladen”.

West himself is perhaps better known as a participant of Mark Wirtz’s A Teenage Opera, completed in 2002. He was the singer of “Excerpt from “A Teenage Opera”,” also known as “Grocer Jack,” which reached No. 2 on the UK Singles Chart in 1967. He also performed “Sam,” which reached the bottom end of the Top 40 the same year.

In 1968 he released the single “On A Saturday” on Parlophone. Other musicians who appeared on the single were guitarist Steve Howe, bassist Ron Wood, and drummer Aynsley Dunbar. An excellent piece of pop-psychedelia, the record was a modest UK hit. It has since been re-issued on the CD of the self titled debut by Tomorrow.

In 1971 he released a solo L.P. “Wherever My Love Goes” on the German progressive rock-label Kuckuck. It features his songwriting-partner Ken Burgess and steel guitarist Glenn Campbell (ex-The Misunderstood). Two tracks of it were produced by Andrew Loog Oldham.

In the mid-1970s he was singer for Moonrider.

West continues to produce and record music, which is used primarily within the advertising industry.